UTV expanded in the media and entertainment market when the demand was booming and supply seemingly had gne social in the rest of the world. They hve done fairly well for themselves, in no small measure due to the JV with Bloomberg. the Bloomberg UTV financial enterprise is definitely the best news source for the alive markets of the country with CNBC and ETNOW not living up to their brand and sticking to the shallow salty marshes when it comes to analysis speak. In no small measure, Screwalla went ahead and challenged the big guns on TV during the Budget Telecast sweepstakes. However, that one is maybe a little tougher than the UTV team supposes it to be. NDTV Profit is a non competitor right now but may soon get fangs if one misdirected investor finds them worth it. Such is the magic of fresh investment with intelligence like mine freely available to these sundries in the lean times.
Moving on, UTV has grander plans, having recruited 50-60 game developers in locations int he US and UK for its JV with Disney in social gaming. It's answer to Avatar and to games like Mafia Wars online is kicking off with an online social game called Mythium in the next 2-3 weeks. Our first child of digital media, Pentasoft has in the meantime recovered from some of its own excesses and is still around, but a lot of global media houses are notw cottoned on to this democratic land for spinning big business from social web's breakthrough 2009
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